Be careful what you reward – don’t reward A when you hope for result B – it could lead to disaster. She gave two stories to illustrate. The first one being pilots of two airlines whose goal was to complete a certain number of flights each day taxied out and crashed. The second example was that the E1 on an aircraft carrier spotted a tool on the flight deck. It stopped flight operations. The E1, expecting to get chewed out, was called in front of the admiral and praised. The Navy’s goal was safety.